I recently had an exchange about the so-called merits of Wonkette
with a Columbus area blogger. Wonkette is one member of a suite of sites created by Gawker Media
. Most of the sites, including Gawker
, etc. (not including Kinja
, that's actually pretty neat) are little more than substrates for advertising. These sites share critical features:
- They slam popular people.
- They have a 2-3 column format to maximize advertising real estate.
- They are written in an extremely similar style; lots of short sentences and bullet points.
- They all provide ample coverage of Lindsay Lohan's breasts.
- They all brandish public displays of popularity via their sitemeter icons.
I can't apologize for what may sound like a harsh criticism. These sites are published by Nick Denton
; he assembled the best talent for their design and function and are fantastically popular (go ahead click their sitemeter icons).
With such rich, free writing on the web (my recent favs: Yankee Pot Roast
and Black Table
), it's amazing these Gawker things have done so well.
Oh - the other reason Nick won't care about this criticism - he's busy trying to launch a
new PR campaign
blogethics committee. A blogethics committee.
Olsen twins? Help is on the way.
Post a Comment